3 clothing rental shops that you should know about in SA The trend of thrifting and buying second-hand clothing is getting more popular in South Africa every day. Recently, so has the trend of renting clothing for special occasions. Instead of going out and buying an item of clothing they might never wear again, people […]
What it means to shop local, the benefits behind this practice, and some local shops we are loving. What does it mean to shop local? Shopping local is an act whereby consumers do their shopping (whether it is clothing, groceries or anything else they may need) from a local business/shop instead of shopping at an […]
Jess cannot recommend buying and wearing jumpsuits enough! Here are her reasons why jumpsuits are currently her top pick in her wardrobe and why they should be yours too. Since Covid, she has become such a “lazy” dresser. However, jumpsuits have helped her look chic and sophisticated without putting too much effort into her outfit. […]
Outfit repeating is a step towards sustainability and celebrities are helping to break the stigma behind wearing the same outfit more than once. In the fashion world, outfit repetition is not seen as normal. This is due to the style gap and the stigma behind repeating clothes. Women constantly face so much pressure in society […]
This week, we spoke to one of our own FOUURA team members. Fashion Media student Lungile talks about her passion for sustainability. How did you discover sustainability? I discovered sustainability while doing a trend research assignment in 2020. One of the top 3 trends set to boom in that year was sustainability. I got more […]
Last week on our Instagram we put up this poll about outfit repeating. The results were incredibly interesting! We learned from this that men do in fact, experience the same fashion stresses that women do! Although we all experience the same anxiety when it comes to wearing the same outfit — we need to practice […]
Marie Kondo is a Japanese organizing consultant who has published 4 books that help others declutter and organize their space. Her philosophy is not focused on “what can I get rid of”, but rather on asking yourself the question: “does this item bring me joy?” A few benefits of decluttering your space Improves functionality as […]
1. Always buy quality Mom knows from experience that sustainable fashion living means buying quality and not quantity. When you buy classic and good-quality items, you end up buying fewer items. This means less waste because you are not throwing away clothing due to “wear and tear.” 2. You must always have “Sunday best” in […]
How the production of leather affects animals, people, and the environment. Animals are seriously harmed in the process. Sometimes the animals are still alive when their skin is being stripped off of them. 2. When you’re wearing leather you are basically wearing chemicals. The process of tanning (where the hides are soaked in chemicals) stabilizes […]
Why Your Skin Needs It Using organic products means that your skin will GLOW! Looking after your skin is important because our skin is with us for life. If you are good to your skin – your skin will be good to you too! So, it’s essential to ensure that the products that you’re putting […]